S1 Core
MVP. What a homeowner gets with no account, covering journey steps ① Arrive → ② Address → ③ Converse → ④ Explore → ⑤ Clarity. Ships standalone — a borrower who never goes past ⑤ Clarity still got the full product. Complete when: a homeowner enters an address, the platform hydrates their data, an AI conversation understands their goals and priorities, benefit-led cards show personalized options, the Magical Moment catches confusion, and they leave understanding their options — all without an account.
| Audience | Name |
|---|---|
| Engineering (code) | — |
| Design (UI label) | — |
| Borrower-facing | — |
| Do not use | — |
Sources
- Clarity Engine PRD V7 — S1 Core — The Anonymous Experience
Related
Stage, The Customer Journey (① → ⑬), Property Data Hydration, Neutral Rate Baseline, Magical Moment, Emotional Adaptation, Archetype Adaptation, Deterministic Conversation Flow, Scenario Card